From frozen Mongolian lakes to front pages across Europe and North America — international media have reported on the world’s most extreme self-drive expedition. Below is a full overview of press coverage for LIQUI MOLY Extreme, the guided off-road adventure tour operator based in Mongolia.
WELT TV Documentary: “Minus 20°C – Ice, Ice, Baby” | LIQUI MOLY Extreme Winter Adventure in Mongolia
Journalist Michael Fabricius joined the LIQUI MOLY Extreme team for a ten-day winter expedition across Mongolia’s frozen wilderness, filmed for WELT TV’s documentary series. The film captures vast frozen lakes, snow-covered taiga forests, and the authentic lifestyle of semi-nomadic communities living in traditional ger dwellings.
Guided by LIQUI MOLY Extreme’s professional off-road expedition team, the documentary delivers an insider look at ice track driving, 4×4 navigation across sub-zero terrain, and genuine Mongolian hospitality — offering viewers a rare window into one of the world’s last true wildernesses in winter. Whether you are interested in Mongolia winter tours, extreme off-road driving, or adventure travel in Central Asia, this WELT TV documentary delivers stunning visuals, expert insights, and real inspiration for your next expedition.

📺 Watch the full WELT TV report: “Minus 20°C – Ice, Ice, Baby”
Welt am Sonntag: “Eis, Eis, Baby” | LIQUI MOLY Extreme Ice Tracks Winter Tour
Germany’s Welt am Sonntag (Issue 46, 16 November 2025) dedicated a full-page travel feature to the LIQUI MOLY Extreme Ice Tracks Winter Tour in Mongolia. The feature showcased the unique adventure of driving specially equipped 4×4 Toyota Land Cruisers across the frozen lakes and vast winter landscapes of Western and Central Mongolia. With dramatic imagery of expedition vehicles standing on crystal-clear ice sheets, the article captures the tour’s blend of adrenaline, untouched nature, and true expedition spirit.
The piece explains why Mongolia’s winter is fast becoming a top destination for adventure travellers seeking raw landscapes, extreme driving conditions, and authentic nomadic culture. It also explores how the LIQUI MOLY Extreme Ice Tracks Tour provides a safe yet thrilling experience using professional guides, winter-ready expedition vehicles, and routes across frozen lakes, remote mountain passes, and Siberian-inspired steppe environments.
By positioning the LIQUI MOLY Extreme Ice Tracks Tour as one of the most unique winter expeditions on the global adventure travel market, this high-visibility feature in one of Germany’s leading Sunday newspapers significantly strengthened LIQUI MOLY Extreme’s presence in the European adventure-travel segment.


20 Minuten Switzerland: Eagle Hunter Bazarbay on the Front Page | LIQUI MOLY Extreme Altai Tracks to Eagle Hunters
Switzerland’s most-read free daily newspaper, 20 Minuten, placed the story of Bazarbay — a 34-year-old Kazakh eagle hunter living in the remote valleys of western Mongolia — on its front page (30 September 2025). Bazarbay practices a centuries-old tradition passed down through five generations, training golden eagles for hunting over roughly five years before releasing them back to the wild to start their own life.
The feature connects this living cultural heritage directly to LIQUI MOLY Extreme’s “Altai Tracks to Eagle Hunters” tour: an off-road adventure by 4×4 or motorcycle through the Altai mountains, steppe, and taiga, with authentic encounters with Kazakh eagle-hunting families. Tourists witness the stunning landscapes of Mongolia’s Altai region while learning the ancient art of hunting with eagles.
The article illustrates how responsible adventure tourism supports the preservation of Mongolia’s semi-nomadic traditions while creating extraordinary experiences for international travellers — reaching one of Switzerland’s largest daily readerships in a single issue.


🔗 Read the full 20 Minuten feature on the eagle hunters of western Mongolia
Süddeutsche Zeitung: “Fahrt über den Eisplaneten” | LIQUI MOLY Extreme Ice Tracks to Taiga Expedition
One of Germany’s most respected newspapers, the Süddeutsche Zeitung, sent journalist Titus Arnu on the LIQUI MOLY Extreme Ice Tracks to Taiga winter expedition. His resulting feature — published in print and online under the headline “Fahrt über den Eisplaneten” (“Drive across the ice planet”) — vividly describes bone-chilling sub-zero temperatures, the physical and mental demands of navigating frozen wilderness, and the awe-inspiring moments that made the expedition unforgettable: immense snowscapes, encounters with Tsaatan nomads in the Darkhad Valley, and a journey over the metre-thick ice of the frozen Lake Khövsgöl.
Published in one of Germany’s leading newspapers, this feature firmly positions Mongolia as the ultimate destination for serious adventure seekers, while cementing LIQUI MOLY Extreme as the expert operator for extreme self-drive expeditions in the country.
🔗 Read the Süddeutsche Zeitung article: “Fahrt über den Eisplaneten”
Tages Anzeiger Switzerland: “Aussentemperatur minus 35 Grad” | LIQUI MOLY Extreme Ice Tracks to Taiga
Switzerland’s Tages Anzeiger ran its own feature on the LIQUI MOLY Extreme Ice Tracks to Taiga expedition. Reporting from a world of −35°C outer temperatures, relentless wind, and a diet of meat, meat, and more meat, the article underlines just how uncompromising — and extraordinary — a winter Mongolia tour truly is. A must-read for anyone considering genuine wilderness adventure in Central Asia.
🔗 Read the Tages Anzeiger article on the LIQUI MOLY Extreme winter expedition
Business Punk & Shots Magazine: LIQUI MOLY Extreme Ice Tracks
Business Punk — Germany’s leading magazine for entrepreneurial adventure — featured the LIQUI MOLY Extreme Ice Tracks expedition, reaching an audience of high-end adventure and experiential travel seekers. Shots Magazine, the international creative industry publication, also covered the Ice Tracks to Taiga tour, broadening LIQUI MOLY Extreme’s visibility into lifestyle and creative media audiences.

🔗 Read the Shots Magazine feature: “Ice Tracks to the Taiga — Unique Winter Off-Road Adventure”
The Shop Magazine (USA): Three Features on LIQUI MOLY Extreme
No outlet has returned to cover LIQUI MOLY Extreme more often than The Shop Magazine — the leading US publication for automotive specialists and off-road enthusiasts. The editorial team has covered the brand across three separate features, each spotlighting a different tour and introducing LIQUI MOLY Extreme to a North American audience of serious 4×4 enthusiasts.
Feature 1 — Ice Tracks to Taiga Winter Expedition
The Shop covered the launch of the off-road winter tour Ice Tracks to Taiga, reporting how participants drive through the snowy Mongolian landscape and across frozen lakes in professional expedition vehicles. The piece details the eleven-day itinerary: from Ulaanbaatar to Khustai National Park (home to wild Przewalski horses), through the hot springs of Arkhangai, to the Tsaatan nomads of the Darkhad Valley, and across the frozen surface of Lake Khövsgöl.
🔗 Read: “LIQUI MOLY Takes It to the Extreme” — The Shop Magazine
Feature 2 — Altai Tracks to Eagle Hunters
Following the Ice Tracks success, The Shop covered the launch of the Altai Tracks to Eagle Hunters tour — an off-road journey through the sand dunes of the Gobi Desert into the picturesque Altai Mountains, the untamed wilderness of Tavan Bogd National Park, and the ancient capital of Chinggis Khaan, Karakorum. Every day brings a mix of highlights: overnight stays with nomads and eagle hunters, riding horses and camels, and visiting sand dunes and extinct volcanoes.
🔗 Read: “LIQUI MOLY Extreme 4×4 Adventure on Ancient Trails Through Mongolia” — The Shop Magazine
Feature 3 — Gobi Tracks & Fast Off Tracks, Spring 2026
Most recently, The Shop reported on two new spring 2026 tours: the five-day Fast Off Tracks adventure covering 780 km through green steppes and imposing sand dunes, and the one-week Gobi Tracks tour spanning approximately 2,000 km through the famous desert — from dunes and canyons to ice-filled valleys. Tours start from €2,500 per person and include accommodation, an experienced guide, a private chef, and an escort vehicle.
🔗 Read: “LIQUI MOLY Extreme Offers 2 New Guided Off-Road Tours Through Mongolia” — The Shop Magazine

Motor Verso (UK): LIQUI MOLY Extreme Launches New Off-Road Tours in Mongolia
UK motoring publication Motor Verso covered the spring 2026 launch of the Gobi Tracks and Fast Off Tracks expeditions in depth, reporting on the self-drive convoy format, flexible private tour options, and the SIXT Mongolia vehicle partnership. The article highlights how LIQUI MOLY Extreme operates in small convoys, provides a dedicated navigation app and 24/7 guide support for independent travellers, and offers difficulty grading from level 1 (accessible for beginners) to level 5 (challenging for experienced off-roaders).
🔗 Read the Motor Verso feature on LIQUI MOLY Extreme Mongolia tours
Diesel Army (USA): Mongolia or Bust — All Four LIQUI MOLY Extreme Tour Packages
US off-road and truck specialist publication Diesel Army published a full guide to all four LIQUI MOLY Extreme adventure packages — Fast Off Tracks, Gobi Tracks, Ice Tracks to Taiga, and Desert Dunes and Crystal Lakes — introducing the expedition concept to one of North America’s most passionate 4×4 audiences. The piece highlights the breadth of options: durations from 5 to 14 days, distances from roughly 800 to 2,000 km, tours graded by difficulty, and even the option to take to the Mongolian wilderness on an enduro dirt bike.
🔗 Read: “Mongolia or Bust: LIQUI MOLY Extreme Offroad Mongolia Tour” — Diesel Army
Irish Motorsports News: The Gobi Just for You — LIQUI MOLY Extreme Spring 2026
Irish Motorsports News picked up the spring 2026 LIQUI MOLY Extreme announcement, extending European coverage to Ireland. The feature highlights why spring is an ideal time to visit Mongolia: the countryside awakens from its winter dormancy, nomads welcome visitors with characteristic warmth, and travellers can experience the Gobi in relative solitude before the summer peak season begins.
🔗 Read the Irish Motorsports News feature on LIQUI MOLY Extreme
LIQUI MOLY Official Press Releases on LIQUI MOLY Extreme
LIQUI MOLY’s own press room at liqui-moly.com has published multiple official press releases on LIQUI MOLY Extreme, serving as primary references for journalists and travel editors researching the story. These include dedicated announcements for the Ice Tracks to Taiga winter tour and the Altai Tracks to Eagle Hunters launch, carrying full brand authority from one of Germany’s most recognised automotive chemical brands — sold in around 150 countries worldwide.
- 🔗 LIQUI MOLY Press Release: “Leaving the Well-Trodden Paths” — Ice Tracks to Taiga
- 🔗 LIQUI MOLY Press Release: “4×4 Adventure on Ancient Trails Through Mongolia” — Altai Eagle Hunters
Experience LIQUI MOLY Extreme for Yourself
LIQUI MOLY Extreme has been covered by leading media across Germany, Switzerland, the UK, USA, and Ireland — because the expeditions speak for themselves. If you’re ready to drive across frozen Mongolian lakes, navigate the Gobi Desert, or ride through the Altai mountains to meet eagle hunters, explore our tours and available dates below.
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